The Spark That Ignites Greatness. Explore our collection of insights on marketing, branding, and creative thinking—each post a spark to fuel your next breakthrough
The Metaverse isn’t just for gamers and crypto enthusiasts anymore it’s the next frontier for savvy marketers. By 2025, experts predict that 70% of brands will have…
The beauty industry is no stranger to celebrity feuds, but few have been as public, messy, and marketing gold as the ongoing tension between Hailey Bieber (Rhode…
Streaming platforms are no longer just about movies and TV shows. In an era where user attention is fragmented, companies like Netflix, YouTube, and Twitch…
Gen Z isn’t just another consumer group, they are a cultural and economic force reshaping retail and F&B. Unlike previous generations, their purchasing decisions are driven…
In today’s digital landscape, brands are constantly competing for Gen Z’s attention. Traditional ads? Ignored. Celebrity endorsements? Meh. So, what actually works? Micro-influencers. Gen Z (born…
In today's crowded beverage market, Sprite has once again demonstrated its marketing prowess with its latest global campaign, "Hurts Real Good." This bold move…
More than a decade after its mysterious disappearance, Malaysia Airlines Flight MH370 is back in the headlines as Malaysia has authorized a new search…
By The Publicite – Your Trusted Digital Marketing Partner in Penang, Malaysia In today’s fast-evolving digital world, businesses must adapt to cutting-edge marketing strategies…