Blogs @ ThePublicité

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The Spark That Ignites Greatness. Explore our collection of insights on marketing, branding, and creative thinking—each post a spark to fuel your next breakthrough
Can Mobile Gaming Boost Retention for Streaming Platforms? Netflix Thinks So
Streaming platforms are no longer just about movies and TV shows. In an era where user attention is fragmented, companies like Netflix, YouTube, and Twitch…
Gen Z Marketing: Why It Works So Well
Gen Z isn’t just another consumer group, they are a cultural and economic force reshaping retail and F&B. Unlike previous generations, their purchasing decisions are driven…
The Power of Micro-Influencers: A Gen Z Marketing Strategy That Actually Works
In today’s digital landscape, brands are constantly competing for Gen Z’s attention. Traditional ads? Ignored. Celebrity endorsements? Meh. So, what actually works?  Micro-influencers. Gen Z (born…
Mastering Modern Marketing: Strategies for Today’s Digital Landscape
By The Publicite – Your Trusted Digital Marketing Partner in Penang, Malaysia In today’s fast-evolving digital world, businesses must adapt to cutting-edge marketing strategies…
6 Marketing Trends Shaping the Future of Business in 2024
Change isn’t just coming—it’s already here. In today’s hyper-competitive business landscape, marketing is evolving faster than ever, driven by technology, consumer behavior shifts, and globalization.…
How to Reach the Right Audience for Your Advertising Campaigns
In today’s digital age, businesses face a major challenge: cutting through the noise to reach their ideal customers. Whether you’re a marketer, a small…
How to Run Facebook Ads for Local Businesses in Malaysia (2025 Guide)
Let's face it - running a business in Malaysia today is tougher than ever. While you're working hard serving customers, your phone stays silent.…
The Psychology of Advertising: How to Influence Consumer Decisions
To succeed in today's competitive market, it's not enough to just promote a product; you must also engage the consumer's thinking. Understanding human psychology…
Why Your Business Needs a Content Marketing Funnel (And How to Build One)
In today’s digital landscape, simply creating content isn’t enough—you need a strategic approach to guide potential customers from awareness to purchase. That’s where a content…