The Spark That Ignites Greatness. Explore our collection of insights on marketing, branding, and creative thinking—each post a spark to fuel your next breakthrough
In today’s fast-moving digital world, people trust customers more than they trust brands. That’s why User-Generated Content (UGC) — photos, videos, or reviews created…
Have you ever scrolled through Facebook, TikTok, or Instagram and suddenly got hooked on someone selling clothes, gadgets, or even durians… live? One minute…
Gen Z isn’t just another consumer group, they are a cultural and economic force reshaping retail and F&B. Unlike previous generations, their purchasing decisions are driven…
